Harborline Goods — Chicago, IL

• Planned and ran email and social campaigns across a 200k-subscriber list, growing engagement quarter over quarter
• Partnered with design and sales to launch three seasonal campaigns a year, on schedule and on budget
• Built a monthly reporting dashboard that became the team's standard for tracking campaign performance
• Reduced cost per acquisition by 22% by reallocating spend toward the highest-performing channels

Bright Path Media — Chicago, IL

• Coordinated content calendars across four client accounts
• Wrote and scheduled social copy for Instagram, LinkedIn, and X

Lakeshore Outfitters — Evanston, IL

• Managed the brand's social calendar across three platforms, growing followers by 35% in a year
• Coordinated photo shoots and copy reviews for the spring and fall catalogs
• Compiled weekly competitor pricing reports used by the merchandising team